Case study/BAI
Controlo interno
Institutional Film · Finance
BALTAD · Copywriter · Creative · 2010
The project
An institutional film for BAI about internal control, translating a formal subject into a focused viewer narrative.
The idea
Good control keeps everything moving.
A clear, accessible approach to an important financial subject, built around the people and processes that make an organisation work.
The result
A formal message made easier to understand through a direct and carefully structured film.
- Client
- BAI
- Agency
- BALTAD
- Role
- Copywriter · Creative
- Disciplines
- Film · Copywriting · Institutional · Finance
- Year
- 2010
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