Case study/Brisa

Algarve–Lisboa

Institutional Film · Brand Storytelling

BBDO · Copywriter · Creative · 2010

The project

An institutional film for Brisa about the journey between the Algarve and Lisbon.

The idea

The road is part of the story.

A film built around the road, the landscape and the journey — giving a familiar route an institutional brand voice.

The result

A clear, human film that presents the route and the Brisa experience through moving image.

Client
Brisa
Agency
BBDO
Role
Copywriter · Creative
Disciplines
Film · Copywriting · Institutional
Year
2010

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