Case study/PMC
50 anos de cinema
Institutional Film · Anniversary
BALTAD · Copywriter · Creative · 2010
The project
An institutional film created to mark 50 years of PMC and its relationship with cinema.
The idea
Fifty years. One screen full of stories.
A celebratory narrative that uses cinema as the common language for a company, its history and the people who made it possible.
The result
A film with the scale and emotion of an anniversary, giving PMC a memorable institutional voice.
- Client
- PMC
- Agency
- BALTAD
- Role
- Copywriter · Creative
- Disciplines
- Film · Copywriting · Institutional
- Year
- 2010
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